Toyota Advert

Toyota Advert

Events
Toyota Advert
Posted by: Amber Smithwick

Toyota’s latest advert for its new car; the C-HR, was filmed in a multi-sensory interactive performance at The Printworks in London. 

The event; ‘The Night that Flows’ was created by The Department and saw 100 guests immersed in the performance that took its audience across five cities from Berlin to Paris.

 

The story was narrated by Mila Jovovich and explored the cars features in a new and interesting way.

 

Furniture On the Move were proud to furnish the event and even more excited to see that some of our furniture has been included in the advert itself. We were asked to provide something modern and stylish, our pallet bar and Perspex furniture in particular really stand out and adds to the atmosphere of the advert.

 

 

Back stage we also furnished Mila Jovovich’s dressing room for her comfort and luxury as well as all of the cast, crew and production company.

 

 

Hosted at the printworks, in the old evening standard building in east london, its amazing and cavernous 125,000 sq feet was the perfect location for the event and the large industrial space not only made it the perfect backdrop for our furniture, it provided a great space to drive a car around.

 

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  • The quality of the furniture was outstanding and they put careful thought into putting each dressing room together to make our backstage area a great place for artists to hang out.

    BBC Radio 1 Big Weekend

  • The furniture looked brilliant and really helped us to create a more relaxed atmosphere. The event was a great success and all of our guests have commented on how great the space looked. A big thank you to Furniture On The Move

    Rebecca Elcome on behalf of BAFTA

  • Great feedback from guests at the event, lovely furniture - can't wait to work with you again. Thank You!

    Rosie Leach on behalf of Tate Entertaining

  • A big thank you to the Furniture On The Move Team for constantly providing stylish and up to date furniture

    BBC Let It Shine

  • Furniture On The Move have a cavern of gorgeousness of furniture and other accessories to style your event

    Claire Hardy on behalf of You Are So Invited

  • How excited I was to find Furniture On The Move. Having struggled for years sourcing and hiring individual dressing room items, I finally found a company that provided a 'one stop shop' for my events.

    Firehouse Productions

  • Such a pleasure to work with the team in the office and their install teams are great too.

    Olivia Griffith on behalf of Fisher Productions