London Fashion Week

London Fashion Week

London Fashion Week
Posted by: Amber Smithwick

 

We are huge fashion enthusiasts here at Furniture On The Move so we can’t contain our excitement for one of the biggest fashion events of the year, London Fashion Week.

 

London Fashion Week is a biannual event that runs in February and September every year. It’s one of the most renowned fashion events in the world alongside their sister shows held in; Milan, New York and Paris - they’re known as the ‘Big Four’.

 

Hundreds of designers from around the globe come together to showcase their latest designs to an influential audience. You’ll see an abundance of celebrities, press, buyers and retailers who are on the hunt for new talent and designs of the season.

 

Some of our favourite designers of last year include:

 

XU ZHI

‘XU ZHI is a London-based luxury label with contemporary attitude to both aesthetic and craftmanship.’

 

ROBERTA EINER

ROBERTA EINER is a luxury womenswear designer based in London and specialising in embroidery and traditional couture techniques.’

 

SHRIMPS

Shrimps is a British, faux fur, outerwear fashion brand, founded by Hannah Weiland in 2013.

 

And TEATUM JONES

‘We are two humans inspired by other humans. We create fashion from human stories.’

 

 

 

Who are we looking forward to seeing in 2019?

We are particularly excited to see designers who represent positive fashion such as Natalie B Coleman and Patrick McDowell. They’re designers who have an eco-conscious ethos, using resources and fabrics that are sustainable within their products, by doing this they create a positive impact on the industry.

 

Although Fashion is the forefront of the events there are so many other elements that can’t be forgotten. The venue, interior, lighting, catwalk and models all contribute to creating a piece of unforgettable theatre.

 

Anya Hindmarch created an extraordinary piece of art that was exhibited at last year’s LFW in September. She collaborated with beanbag manufacturer, Precision Stitching to develop and create an enormous beanbag in the shape of a cloud that filled the main room of 17th century building, Banqueting House. This incredible furniture installation was to go alongside the bags and accessories she was exhibiting at the show ‘Chubby collection’. Visitors were more than welcome to climb onto the beanbag provided they wore the protective white overalls that were given out. This was used not only as an installation but as seating during talks and performances throughout Fashion Week.

 

 

 

Has London Fashion Week inspired you to organise your own fashion show?

 

Here are some hints and tips for creating the perfect atmosphere for your own event...

 

  1. Find the perfect space

Research interesting venues and locations in your local area. Get in touch with your local churches, manor houses and industrial sites and take look at woodland areas or local beaches.

 

  1. Use effective lighting

No matter what your budget, there are always options to create an atmosphere with lighting. We all know candles and fairy lights can create a simple magical setup or find coloured light bulbs or film spot lights to compliment the style and garments that are being exhibited. 

 

 

  1. Runway seating

You can use classic benches or chairs to fill the space but there is always room to be creative e.g. If you’re going for an outdoor location such as the woods or a forest think about using tree stumps or haybales instead.

 

  1. Dressing room

It’s so important to keep the models and crew happy and comfortable, they’re often on their feet for a long time so they need a space where they can relax when they have a break. The dressing room should be equipped with:

 

 - Makeup station; an area with all the furniture and accessories needed to get showtime ready; mirrors, chairs, lighting and dressing tables

 - Lounge area; a warm comfortable seating area where everyone can take a minute to have a relax or grab a bite to eat or drink. You might choose; sofas, tables and chairs for a space such as this.

 

 

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  • The quality of the furniture was outstanding and they put careful thought into putting each dressing room together to make our backstage area a great place for artists to hang out.

    BBC Radio 1 Big Weekend

  • The furniture looked brilliant and really helped us to create a more relaxed atmosphere. The event was a great success and all of our guests have commented on how great the space looked. A big thank you to Furniture On The Move

    Rebecca Elcome on behalf of BAFTA

  • Great feedback from guests at the event, lovely furniture - can't wait to work with you again. Thank You!

    Rosie Leach on behalf of Tate Entertaining

  • A big thank you to the Furniture On The Move Team for constantly providing stylish and up to date furniture

    BBC Let It Shine

  • Furniture On The Move have a cavern of gorgeousness of furniture and other accessories to style your event

    Claire Hardy on behalf of You Are So Invited

  • How excited I was to find Furniture On The Move. Having struggled for years sourcing and hiring individual dressing room items, I finally found a company that provided a 'one stop shop' for my events.

    Firehouse Productions

  • Such a pleasure to work with the team in the office and their install teams are great too.

    Olivia Griffith on behalf of Fisher Productions